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  #FlavorSlam   Fans could catch all the fun on a site that featured Dude Perfect's video, and also aggregated hash-tagged fan's videos from Facebook, You Tube, Instagram and Twitter.
 To make it easy to get in on the action, we created a series of free, at-shelf, clip-on backboards to turn your Pringles can into a ping pong goal, along with simple-to-follow instructions, and a QR code link to our trick shot videos.
 Digital ads used simple animation to demonstrate the fun and linked to the Flavor Slam video on our microsite.
 The e-com exclusive two-can Trick Shot Kit gave aspiring superstars everything they needed to share their mad skillz.
 Of the multitude of user-generated videos submitted, the best three were awarded a blinged-out Flavor Slam trophy, a full pallet of Pringles delivered right to their doorstep, and of course, life-long bragging rights.
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