Dove Mother's Day KV V1.png
When shoppers purchased Dove, they were effectively showing their Mom they cared, while also triggering a donation to Care, a program that helps empower working mothers in the Ivory Coast. But the real heart of the campaign were the videos of real
Dove Promises' cellophane bags didn't make for a very gift-able presentation. As a final touch, we added these free take-one gift bags to make the package as premium as the chocolates inside.
prev / next